How To Manage Multiple YouTube Channels – Best Tools & Tips

After reading this short article, you will be the master of managing multiple YouTube channels.

As you know, YouTube is a social, digital platform where its users publish their ideas, talents, and imaginations to share with other people. It also works as a search engine, which supports users to find the essential information for their needs.

Approximately 2 billion users are on YouTube monthly; name it, viewers, individuals vloggers, video content creators, small to medium-sized companies, international firms, etc. 

Every business can use this popular platform to expand brand awareness. If you know the tricks to manage multiple YouTube channels, your brand definitely will expand its wings to reach more stakeholders and have strong growth.

We share the best tips and tools for managing YouTube channels below; feel free to learn all of them! Therefore, do not hesitate to scroll down and read!

Can You Have Multiple Youtube Channels?

Can You Have Many Youtube Channels?

Our answer is yes! At the moment, YouTube gives every user permission to manage YouTube channels using only one YouTube account or Google account.

For example, as a Google (or YouTube) user, you are allowed to create a  personal account for daily personal life posts, a brand account for managing videos of your products, and a separate channel for entertainment. 

Should You Have Many Youtube Channels?

It probably is quite simple to create multiple YouTube channels, but you will not have ease in managing and increasing your channel authority. 

Remember that you have to reach many subscribers, likes, discoverability, and numerous other factors to improve your channel ranking. YouTube algorithm suggests more videos of high-rank channels to the users.

Of course, it is not easy to take care of multiple channels simultaneously, right?

If you have a small company that focuses on one topic, you should only create a brand account. 

For example, if your topic is solely about smartphones, having and managing a single channel is the most gratifying investment. 

Here, you will upload videos about all types of smartphones, using instructions, accessories for smartphones, product reviews, and many other related things.

On the other hand, if your company provides wide product ranges, it is essential to make multiple channels. 

For example, your brand manufactures many kinds of electronic devices, such as laptops, smartphones, televisions, air conditioners, etc. You can make additional channels with different playlists for videos. Each channel focuses on a specific type of your product. 

This measure helps your customers quickly and easily find the information about a certain product they need at that moment without the hassle of going through thousands of irrelevant videos.

How To Create Multiple Youtube Channels?

How To Create A Youtube Channel

Before registering for a YouTube channel, you have to own at least one YouTube or Google account. If you already have one, you can move on to the next step. Otherwise, you will need to go to accounts.google.com/signup/ to sign up for your username and password.

As you have a YouTube or Google account, go to the link: YouTube.com/account to start creating a new channel. Do the following steps:

• Step 1: Log in to your YouTube or Google account.
• Step 2: Click Create a new channel.
• Step 3: Choose a name for your brand channel.
• Step 4: Input the name and click Create.

Congratulations! You have successfully created a brand-new YouTube channel!

Read more: How To Create A Youtube Channel? – Full Guideline For Beginners

Add Users To Manage The Channels

It is much easier to control multiple YouTube channels if you have a team. Of course, YouTube allows many users to manage the same channel.

At the moment, you are free to add multiple people to manage a Brand account. The new managers do not need to sign up for a new username and password to access the account.

After you have created a brand channel, follow the below steps to add multiple users to it:

• Step 1: Sign in the YouTube channel using the owner account.
• Step 2: Tap on your profile picture in the top right corner.
• Step 3: Choose Switch Accounts. The list of accounts will appear.
• Step 4: Select the Brand channel that you want to add more managers.
• Step 5: Access Your Channel.
• Step 6: Go to the section: Channel managers and select the invite button: Add managers by filling in all email addresses of the people who you want to give manage permissions. You can also remove managers in this segment.
• Step 7: Lastly, open the menu of Brand Account Details, select the blue button: Manage Permissions to allow the added people to manage the channel.

Delete A YouTube Channel

There are many reasons for a manager to delete a YouTube channel. 

For example, you may have registered your channel using the wrong account or accidentally approve some inappropriate settings for the channel.

Most people delete their channels, as they can not manage too many at once. Also, some channels may not work as their users expected, leading to them being removed for violating the platform’s regulation.

For any reason, you have permission to remove a channel from the YouTube list; and it is a straightforward task. All you need to do is follow our instructions:

• Step 1: Select the channel icon in the top right corner to open your channel settings. Tap on Settings.
• Step 2: Move to the right-sidebar, select Advanced settings.
• Step 3: A window will now appear. You then need to tap on the Delete channel.

YouTube will ask whether you want to hide your content or permanently delete your content. If you wish to temporarily delete your posts, choose the hide feature. Otherwise, if you choose to permanently delete the content, your posts will vanish from the platform and can’t be recovered.

If you want to delete the channel, you can choose the Permanent feature. Once you select it, the work is completed.

Tips On How to Manage YouTube Channels?

It is not difficult to manage multiple YouTube channels. In this section, we will share with you some useful administration tips and tools.

If you want your YouTube to have a good ranking on the search result list, a good managing strategy is required. Below are 3 useful tips you can learn.

Create An Attractive Visual Identity

When it comes to big brands like Coca-Cola, Pepsi, Nike, Adidas, KFC, you can immediately recall their logos in your memory, right? Many customers know these brands due to the fact that their brand identity is attractive and simple to remember.

Each YouTube channel has its own unique profile picture, usually with the brand’s logo or representative. Besides, you want to add several banners that represent your company. All the logos and images should be as simple and appealing as possible.

Build A Good Channel Description

How can people know what your brand is selling? Well! Channel description will explain to them! You need this feature to introduce your brand to your customers and describe what this channel aims to provide.

In fact, many YouTube users can easily hit on a subscribe button if attracted by a good description. You can take advantage of this fact to earn more subscribers to your channels. 

Make Frequent Posts With A Consistent Schedule

The rule of thumb is not to post videos at any time you like! Instead, you want to choose the time frame when most people are scrolling on YouTube to start posting content.

As a beginner, no one knows when many people are most active on the platform. You need to test by posting videos at different times. 

After that, find out which video has the most viewers at which time frame with the help of YouTube’s features and note down the posting time of it. You only need to post the new videos at the same time on the next turns.

Tools For Managing Multiple Youtube Channels

We have 3 great tools that can help you manage multiple YouTube channels, cutting down on the headache and overwhelming feelings due to a lot of content.

Hootsuite

Hootsuite is a special site that supports all people who need to manage social media channels.

This online platform contains a built-in tool to help you schedule videos to be posted across many YouTube channels.

The site contains an analytic channel dashboard that helps you keep track of the YouTube metrics, affecting your company. It also illustrates how well the audiences are interacting with your brand.

TubeBuddy

TubeBuddy is a cost-free browser extension. It supports you in doing multiple managing tasks, such as:

• Video publishing
• Keyword tracking
• Metric tracking
• Ranking tracking
• Post sharing
• Content publishing schedule building
• Content optimizing

YouTube Studio

YouTube Studio is an official YouTube app for content creators. All marketers must have it – and this statement is not an exaggeration.

This application permits you to see all the details on the YouTube Studio dashboard, including analytics, scheduling, comments, and likes in real-time. 

You are free to download and install this app on your Android or IOS smartphones.

Conclusion

Above are all tips and tools you can use to create and manage multiple YouTube channels. In the beginning, you may still have difficulty with management. But don’t give up! After a time of practicing, managing multiple channels will be a piece of cake!

Try your best to improve the ranking of your channels. The higher the ranking is, the higher discoverability and trustability your brand will be. As your channel growth is strong, you can reach more intrigued customers and sell more products!

For more questions, please get in touch with us. We will answer you as soon as we can.

And now, our article will come to an end. Many thanks for reading!